ARCOM Group: at Auchan - with Visa card
ARCOM group provided Auchan with signature-capturing pin-pads Ingenico ISC 250 which will let buyers pay for purchases with a Visa credit card
The biggest retailer Auchan Russia and the international payment system Visa in cooperation with VTB24 announced the acceptance of Visa cards in the chain markets. The first hypermarket, that started accepting Visa cards, was Auchan Sokolniki.
Hypermarkets Auchan are first in Russia to use innovative terminals. Pin-pads ISC 250 – representative of new line of multimedia payment terminals. This version distinguishes by modern and stylish design that blends into any environment - from the cashier station to the bank clearing center.
ISC250 allows to make instant transactions due to platform Tellium2. Testing card acceptance by Auchan has shown that payment by Visa on Ingenico terminals increased the speed of customer service at the cashier in average of 30%.
Tierry Lecont, Financial Director of Auchan Russia, says: «The solution of bank Visa cards in the hypermarket Auchan has been dictated in the first place, by the company's commitment to a continuous improvement of customer service, to offer new services, and to provide a choice of payment methods»
- Clients have noticed several advantages of new terminals:
- no need to pass Card to the cashier, which allows the buyer to control the payment process;
- colored screen makes the payment process more enjoyable;
- sign on the terminal screen is much faster and more convenient than on a paper check.
«The introduction of innovative and advanced technologies in Russia is an evidence of the importance of the Russian market for Visa company and its commitment to continue to invest in the development of modern and reliable electronic payments», - noticed Stiven Parker, the General Director of Visa in Russia, countries of SNG and South-East of Europe.
It is planned that by the end of 2011 Visa cards will be accepted in all hypermarkets Auchan Russia.
'We are extremely grateful to Auchan for the choice of ARCOM group as a supplier of equipment and development of payment applications. For more than 15 years, our company has been the official distributor of hardware Ingenico, which is the most innovative payment terminal showing high performance on the today’s market.
Selected by Auchan PIN pads ISC 250 are more than the payment device. They allow the retail market to create solutions that bring real value to the business and customers. Hopefully, customers will be able to appreciate the convenience and speed of service, when making payments on the first device with a signature capture in Russia' - said commercial director of ARCOM group, Natalia Krutikova.